Key Features of the BBA Program

• It is a four-year, 120 credit hours bachelor degree program in management in line with the international standards of bachelor degree programs in business and management.
• It emphasizes the importance of concentration/ specialization on functional areas (about 10 percent of total coursework) to enable BBA graduates face effectively and efficiently the complexities of a particular functional area.
• It offers a wide range of concentration and elective courses to match students’ individual interests with the demand of employment market. With proper academic and course planning, students can take advantages of specialization on two functional areas of management within the same time period.
• It provides students with an opportunity for learning, gaining exposure and networking through its Internship program.
• It provides students with an opportunity to make an in-depth Directed Study in the areas/subjects of their choice

Potential Intakes

The BBA program aims to attract and serve the needs of candidates who are competent and motivated to excel in their study and career. Specifically, potential intakes for the BBA program are those who have successfully completed 10+2 or any other equivalent degree in any discipline with aggregate of 40 percent of total marks or an equivalent CGPA 1.6.