The degree is designed to give a broad knowledge of the functional aspects of a company and their interconnection, while also allowing specialization in a particular area. B.B.A. programs thus expose students to a variety of “core subjects” and generally allow students to specialize in a specific academic area; see aside.

The degree also develops the student’s practical, managerial and communication skills, and business decision-making capability. Many programs incorporate training and practical experience, in the form of case projects, presentations, internships, industrial visits, and interaction with experts from the industry.

General educational requirements emphasize humanities and social sciences (history, economics, and literature). Coverage of mathematics is generally business-related, and is often limited to “Quantitative Applications for Business” or, alternatively, courses in Calculus for business or Calculus 101, and business- or general-statistics

Eligibility for Admission

The candidate applying for BBA program must have

• Successfully completed a twelve-year schooling or its equivalent from any University, board or institution recognized by Purbanchal University.

Secured at least 40 % in the 10+2, PCL or equivalent program.