York St John University
York St John University
MSc Strategic Digital Marketing with Professional Experience
York St John University

York Campus

UK · Established 1841

Duration

2 Years

Tuition Fee

£ 11800 Per Year

Level

Postgraduate

The MSc Strategic Digital Marketing with Professional Experience combines advanced digital marketing education with practical UK-based work experience. Students gain skills in digital strategy, analytics, social media, SEO, content marketing, and e-commerce, while applying these skills in a professional environment during the industry placement year.

This program ensures graduates leave with both a master’s degree and real-world professional experience, significantly enhancing employability in global digital marketing roles.

Postgraduate Admission Requirements – Nepali Students

Eligibility:

  • Must hold a 4-year bachelor’s degree from a recognized Nepali university.

  • Gap between graduation and application is acceptable but must be justified.

CGPA / Percentage Requirements by University
  • Far Western University: Minimum 2.5 CGPA | Waiver: 3.0 CGPA

  • Kathmandu University: Minimum 55% or 2.3 CGPA | Waiver: 65% or 3.0 CGPA

  • Lumbini Buddhist University: Minimum 2.7 CGPA | Waiver: 3.0 CGPA

  • Mid-Western University: Minimum 2.5 CGPA | Waiver: 3.0 CGPA

  • Pokhara University: Minimum 2.3 CGPA | Waiver: 3.0 CGPA

  • Purbanchal University: Minimum 2.5 CGPA | Waiver: 3.0 CGPA

  • Tribhuvan University: Minimum 45% | Waiver: 60%


English Language Requirements
  • IELTS: 6.0 overall | Minimum 5.5 per band

  • PTE Academic: 59 overall | Minimum 59 per section

  • Duolingo: 105 overall | Minimum 95 per section (Reading minimum 100)

IELTS Waiver Eligibility:

  • Students with a UK-affiliated degree

  • Students with MOI (Medium of Instruction) exemption from a Nepalese degree

By the end of this program, graduates will be able to:

  • Develop and execute strategic digital marketing campaigns.

  • Apply SEO, SEM, social media, and content optimization to achieve business goals.

  • Utilize data analytics to make evidence-based marketing decisions.

  • Manage digital transformation projects within organizations.

  • Lead marketing teams and effectively communicate across cultures.

  • Understand emerging trends in digital marketing and implement best practices.

Scholarship Opportunities

5% Early Payment Discount (EPD) available

Tuition Fee: £ 11800 Per Year

Key Information
  • Study Level: Postgraduate
  • Type: Full-time
  • Duration: 2 Years
  • Country: UK
  • College: York St John University
  • Location: York Campus
  • Language: English
  • Delivery Mode: On-campus
  • Accredited: N/A
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