Year 1: Taught modules covering core digital marketing disciplines such as online visitor and buyer behavior, customer journey mapping, mobile marketing, and social media.

Admission Requirements (for Nepali Students)

• Academic: A 2:2 undergraduate degree (UK equivalent) in a related subject

  • Nepali Equivalents:

    • Tribhuvan University – 45%

    • Kathmandu University – 55% or 2.3 CGPA

    • Other universities – 2.3–2.7 CGPA

• Work Experience: Current or recent work experience (within the last 2 years)

• English Requirement:

  • IELTS 6.0 overall (minimum 5.5 per band)

  • PTE 59/59

  • Duolingo 105/95 (minimum 100 in reading)

  • IELTS waiver: UK-affiliated degree or MOI Exemption from Nepal degree

Upon completion, graduates will be able to:

• Develop and implement digital marketing strategies using modern tools and platforms.

• Analyze and interpret digital marketing data to inform decision-making.

• Manage digital marketing campaigns across various channels.

• Apply principles of digital marketing to solve complex business problems.

• Collaborate effectively in multidisciplinary teams and communicate technical information to non-technical stakeholders.

5% Early Payment Discount (EPD) for full fee payment before enrollment